Book signings, parties, promotion

I am looking to promote Sudden Moves anywhere I can.  I have a marketing kit coming from Trafford - bookmarks, post cards, and business cards to put press kits together and send out to the news.  I will also be giving bookmarks to people who buy my book and submitting some to local libraries to give to customers.  Looking to advertise - either by running ads or putting flyers up in public places to catch someone's eye.  Any other suggestions??